Corporate America Splurges On Super Bowl Ads Despite Recession Threat
February 09, 2023 at 20:40 PM EST
Corporate America isn’t buying the notion that the US economy could achieve a soft landing this year, as the Federal Reserve spent all of last year combating inflation with oversized interest rate hikes. Despite tremendous economic uncertainty, advertising spending for the Super Bowl is expected to hit a record high. Bloomberg Intelligence analysts Geetha Ranganathan […] Source