Source Pixabay

Summary:

•     Entrepreneurs are not hoping to get enough money and run their business for a long time.
•     They need dedicated investors who will not halt the flow of money.
•     An SME needs to exhibit value to gain the interest of the investor.
•     The focus should always remain on sales and positive customer reviews.

Thousands of entrepreneurs enter the business scene every year to try their luck. It is unfortunate that 65% of them admitted to not being fully confident that they had enough money to start and run their business. A surprising 93% said that they calculated a run time shorter than 18 months.

The financial success of a business is not possible without a concrete strategy. Patricia Sigmon, the author of the book, Six Steps to Creating Profit, emphasizes that small business owners need to reform their practices so that they can focus on profit generation.

If you own one of the 28.8 million small businesses in the US, here’s how you can affect your bottom line and increase your profit:

Only Money Can Generate More Money

A loan can help your business grow manifold. On-going payment plans and prepaid retainers ensure stable cash flow, but availing the right type of business loan can put you ahead of the game. Even a small loan invested in the correct direction will give you a significant return on investment.

However, do not overburden yourself with too much debt at the very beginning of your business. Around 82% of ventures fail because of cash flow problems.  NSBA surveyed various SMEs and found that 27% of them weren’t able to receive the necessary funding.

Add Value to Your Company to Gain Investor Interest
Only 3% of businesses succeed in getting an angel investor. You can save yourself a lot of time and effort if you focus your initial efforts on getting the perfect business investor.

You need to give the investors a solid reason to reach out to you. Content marketing is a powerful way to craft a creative introduction for yourself and lure the investors in your direction.

Stay Focused on Sales and Customer Satisfaction
A lot of entrepreneurs make themselves busy in tasks which have nothing to do with profit-making. From the very start of your business, your focus should remain on increasing sales and generating revenue. For example, slazzers.com is also providing its services to its followers. As this is an e-commerce company that provides a host of offerings for your benefit. With the help of this, you can easily remove backgrounds from your images that are unwanted to you, with just a single click.

The point of concern here is how to sell yourself? If your digital footprint is at the minimum, you are nowhere in the game and way behind all your competitors.

The Last Word

The Wells Fargo Small Business Index says that businesses require approximately $10,000 on average as startup capital. However, to upscale your business, this amount would never be sufficient.

The good news is that 40% of SMEs are profitable with 30% breaking even and unfortunately, 30% losing money. By maintaining a regular cash-flow and utilizing the money in the right direction, you can retain your investor’s trust and earn huge profits.

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