TAAT(R) Global Alternatives (CSE: TAAT) (OTCQX: TOBAF) (FRANKFURT: 2TP) has announced that its flagship product will be available in Austin, Texas, starting next month. The company has entered into an agreement with the Greater Austin Merchants Cooperative Association (“GAMA”), which includes some 1,800 stores, with 600 of those located primarily in the Austin area. GAMA is one of three retailers that service the state of Texas, and TAAT is committed to growing its presence in one of the largest states in the country. According to the announcement, GAMA is a wholesale buying cooperative that serves an estimated 35% of the convenience market in the Austin area. According to the agreement, TAAT merchandisers will partner with GAMA to educate retailers, staff and adult smokers about the unique value proposition of TAAT. “We are all about providing innovative products to our member retailers, alongside legacy mainstays such as tobacco, soda, and confection. Although certain segments within convenience virtually never change, category-creating products such as TAAT® provide a win for adult smokers who can benefit from a low-cost and nicotine-free option, as well as a win for retailers who make significantly more on each sale of this non-tobacco product. This value proposition is very straightforward, and I believe will result in a strong conversion rate for capturing market share among our accounts in the Austin area. GAMA is excited to be introducing TAAT® as an innovative product within its network, in a market where TAAT® is already an established brand name.”
To view the full press release, visit https://ibn.fm/oGJgu
About TAAT Global Alternatives Inc.
TAAT develops, manufactures and distributes alternative products in categories such as tobacco, hemp, kratom and other emerging CPG segments. Its flagship product is a nicotine-free, tobacco-free combustible with a patent-pending base material formulation, sold in several thousand stores throughout the United States. TAAT has reported an estimated C$80-plus million in overall gross revenue annually and has an operations center in Nevada as well as a distribution center and multiple convenience stores in Ohio. For more information, please visit www.TAATGlobal.com.
NOTE TO INVESTORS: The latest news and updates relating to TOBAF are available in the company’s newsroom at https://ibn.fm/TOBAF
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