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Performance Nutrition Expands Turf & Ornamental Division with Two New Territory Sales Managers

HAZLET, NJ / ACCESSWIRE / November 26, 2024 / Performance Nutrition, a leading provider of innovative plant nutrition solutions, has hired Devin McCaffrey and Eric Castellari to lead territory sales for its rapidly growing Turf & Ornamental division.

Devin McCaffrey joins Performance Nutrition as Southeast Regional Sales Manager. A graduate of Louisiana State University with a degree in Horticulture with a focus in Turfgrass Management, McCaffrey brings extensive knowledge and experience in the turf industry. His hands-on experience in managing turfgrass and dedication to customer service make him a valuable asset to the team, helping PN further its commitment to the success of its golf, sports turf, sod, lawncare and ornamentals clients across the Southeast.

Eric Castellari will serve as Sales Manager for the Northeast region. After growing up and working on his family's third-generation farm and then earning a degree from Temple University, Castellari gained extensive experience in the both the agricultural and ornamental sectors, most recently serving as Crop Consultant with Nutrien. He brings to Performance Nutrition a deep understanding of cultivating high-quality produce and implementing effective nutritional and pest control programs.

"We're thrilled to welcome Devin and Eric to the Performance Nutrition family," said Alberto Machado, CEO. "Our company's growth is driven not only by our product innovations but by the people behind them. Devin and Eric embody the expertise and customer-first mentality that define Performance Nutrition's commitment to the industry."

In early 2024, Performance Nutrition, and its parent company Lidochem, were acquired by Valudor LLC to offer a comprehensive portfolio of nutritional products for plant, seed and soil. The addition of McCaffrey and Castellari underscores PN's focus on building strong relationships with distributors and growers alike, and to provide specialty nutritional products and top-tier customer service to the turf & ornamental, agriculture and seed treatment markets.

For more information about Performance Nutrition, please visit www.PNfertilizers.com or contact us at info@pnfertilizers.com

SOURCE: Performance Nutrition



View the original press release on accesswire.com

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