NOTIFICATION OF MAJOR INTEREST IN SHARES
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1. Identity of the issuer or the underlying issuer of existing shares to which voting rights are attached:
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Pearson plc
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2. Reason for the notification (please tick the appropriate box or boxes):
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An acquisition or disposal of voting rights
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X
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An acquisition or disposal of qualifying financial instruments which may result in the acquisition of shares already issued to which voting rights are attached.
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An acquisition or disposal of instruments with similar economic effect to qualifying financial instruments
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An event changing the breakdown of voting rights
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Other (please specify):
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3. Full name of person(s) subject to the notification obligation:
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BlackRock, Inc.
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4. Full name of shareholder(s) (if different from 3.):
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5. Date of the transaction and date on which the threshold is crossed or reached:
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20 March 2015
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6. Date on which issuer notified:
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23 March 2015
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7. Threshold(s) that is/are crossed or reached:
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Total holding has gone below 5%
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8. Notified details:
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A: Voting rights attached to shares
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Class/type of shares
if possible using the ISIN CODE
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Situation previous to the triggering transaction
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Resulting situation after the triggering transaction
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Number
of
Shares
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Number
of
Voting
Rights
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Number
of shares
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Number of voting
rights
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% of voting rights
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Direct
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Indirect
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Direct
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Indirect
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Ordinary shares
GB0006776081
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40,944,604
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40,944,604
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N/A
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N/A
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N/A
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N/A
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Below 5%
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B: Qualifying Financial Instruments
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Resulting situation after the triggering transaction
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Type of financial instrument
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Expiration
date
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Exercise/
Conversion Period
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Number of voting
rights that may be
acquired if the
instrument is
exercised/ converted.
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% of voting
rights
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N/A
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N/A
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N/A
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N/A
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N/A
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C: Financial Instruments with similar economic effect to Qualifying Financial Instruments
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Resulting situation after the triggering transaction
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Type of financial
instrument
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Exercise price
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Expiration date
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Exercise/
Conversion period
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Number of voting rights instrument refers to
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% of voting rights
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CFD
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N/A
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N/A
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N/A
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N/A
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Nominal
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Delta
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N/A
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N/A
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Total (A+B+C)
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Number of voting rights
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Percentage of voting rights
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N/A
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Below 5%
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9. Chain of controlled undertakings through which the voting rights and/or the financial instruments are effectively held, if applicable:
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N/A
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Proxy Voting:
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10. Name of the proxy holder:
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N/A
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11. Number of voting rights proxy holder will ceaseto hold:
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N/A
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12. Date on which proxy holder will cease to holdvoting rights:
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N/A
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13. Additional information:
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BlackRock Regulatory Threshold Reporting Team
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14. Contact name:
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Gareth Slade
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15. Contact telephone number:
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020-7743-2536
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