defa14a
UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
SCHEDULE
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INFORMATION REQUIRED IN PROXY STATEMENT
SCHEDULE 14A INFORMATION
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Filed by: Dell Inc.
Pursuant to Rule 14a-12
under the Securities Exchange Act of 1934
Subject Company: Compellent Technologies, Inc.
Commission File No. 0-17017
On December 13, 2010, the following information was provided by Dell Inc. (Dell):
(i) a presentation to analysts summarizing Dells proposed acquisition of
Compellent Technologies, Inc. (the Proposed
Transaction); (ii) a set of talking points
relating Top Questions and summarizing key aspects of the Proposed Transaction that will be
used by various personnel of Dell for both internal and external communication; (iii) a set of
talking points for an analyst call on Monday, December 13, 2010; (iv) Frequently Asked Questions
for purposes of communication with Dells channel partners regarding Compellent Technologies, Inc.;
(v) all blog communications related to the Proposed Transaction.
Dell to Acquire Compellent
Brad Anderson Phil Soran
SVP, Enterprise Product Group, Dell CEO, Compellent
Dave Johnson Rob Williams
SVP, Corporate Strategy, Dell VP, Investor Relations, Dell
December 13, 2010
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Forward-Looking Statements
In connection with the proposed transaction, Compellent will file a proxy statement with the SEC. Additionally, Compellent and Dell will
file other relevant materials in connection with the proposed acquisition of Compellent by Dell pursuant to the terms of the merger
agreement. INVESTORS AND STOCKHOLDERS OF COMPELLENT ARE ADVISED TO READ THE PROXY STATEMENT AND ANY OTHER
RELEVANT DOCUMENTS FILED WITH THE SEC WHEN THEY BECOME AVAILABLE, BECAUSE THEY WILL CONTAIN IMPORTANT
INFORMATION ABOUT THE MERGER AND THE PARTIES THERETO.^Investors and stockholders may obtain free copies of the proxy
statement and other documents filed by the parties (when available), at the SEC's Web site at www.sec.gov or at Compellent's Web site
at www.compellent.com/investors. The proxy statement and such other documents may also be obtained, when available, for free from
Compellent by directing such request to Investor Relations, 7625 Smetana Lane, Eden Prairie, MN 55344-3712, telephone: (952) 294-
3300. Compellent, Dell and their respective directors, executive officers and other members of management and employees, under SEC
rules, may be deemed to be participants in the solicitation of proxies from Compellent's stockholders in connection with the proposed
transaction. Further, such persons may have direct or indirect interests in the Merger due to, among other things, securities
holdings, pre-existing or future indemnification arrangements, vesting of equity awards, or rights to severance payments in connection
with the Merger. Information concerning the interests of these persons will be set forth in the proxy statement relating to the
transaction when it becomes available.
Statements in this presentation that relate to future results and events are forward-looking statements made within the meaning of
Section 21E of the Securities Exchange Act of 1934 based on Dell and Compellent's current expectations regarding the merger
transaction. Actual results and events in future periods may differ materially from those expressed or implied by these forward-looking
statements because of a number of risks, uncertainties and other factors. There can be no assurances that a transaction will be
consummated. Other risks, uncertainties and assumptions include the possibility that expected benefits may not materialize as expected;
that the transaction may not be timely completed, if at all; that, prior to the completion of the transaction, if at all, Compellent's business
may experience significant disruptions due to transaction-related uncertainty or other factors that the parties are unable to successfully
implement integration strategies; and other risks that are described in Dell's Annual Report on Form 10-K for the fiscal year ended
January 29, 2010 and in its subsequently filed SEC reports and Compellent's Annual Report on Form 10-K for the year ended December
31, 2009 and in its subsequently filed SEC reports. Neither Dell nor Compellent undertakes any obligation to update these forward-
looking statements except to the extent otherwise required by law.
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Dell and Compellent have entered into a merger agreement under which
Dell will acquire Compellent for $27.75 per share in cash
Transaction equity value of $960 million and aggregate purchase price of
approximately $820 million, net of Compellent's cash
The boards of both companies have unanimously approved the transaction
and Dell has reached retention agreements with Compellent senior
leadership
Dell has also entered into a reseller agreement with Compellent
The transaction will be funded with cash and, pending regulatory
approval, likely close in early 2011
Closing is subject to Compellent stockholder approval and other customary
closing conditions
Transaction is expected to be accretive to Non-GAAP earnings in FY12
Key Transaction Facts
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Automated, tiered SAN storage
Lower capex and opex solution
2009 revenue of $125 million
Nearly 2500 customers
250 with more than 100 Terabytes
>50% repeat purchasers
100% channel sales model
490 employees
Compellent at a Glance
Compellent is a leader in modular, scalable SAN storage
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Integrated efficiency features
Local and remote snapshots
Intuitive and integrated management
Compellent
Intelligent Data Movement
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Virtual storage
Policies bridge physical to
virtual
Independence from drive
type, RAID, speed
Less waste when storing data
Buy fewer disk drives
Save on energy and floor
space
Advanced data
movement engine
Set policies and let the
system run
Optimized data
placement
Block-level intelligence
Manages data inside the
volume
Tracks frequency of
access
Enterprise Ready Solutions
Virtual storage, block level intelligence, automation, less storage waste
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Customer Reach
Diversified and growing customer base
FBI
(CHART)
~30%
Public
~70%
Large Enterprise
& SMB
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Compellent provides automatic, tiered storage for the SAN market
Compellent is aligned with Dell's commitment to open, capable and
affordable solutions that reduce TCO
Compellent combines industry standard hardware and software to optimize
data storage and provision and retrieve data where needed
Dell's customer reach expands deployment and penetration of Compellent
solutions
Why Dell and Compellent?
Combination drives innovation and customer choice at every storage tier
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Important Information
In connection with the proposed transaction, Compellent will file a proxy statement with the
SEC. Additionally, Compellent and Dell will file other relevant materials in connection with the
proposed acquisition of Compellent by Dell pursuant to the terms of the merger agreement.
INVESTORS AND STOCKHOLDERS OF COMPELLENT ARE ADVISED TO READ THE PROXY STATEMENT AND ANY OTHER
RELEVANT DOCUMENTS FILED WITH THE SEC WHEN THEY BECOME AVAILABLE, BECAUSE THEY WILL CONTAIN
IMPORTANT INFORMATION ABOUT THE MERGER AND THE PARTIES THERETO.
Investors and stockholders may obtain free copies of the proxy statement and other documents filed
by the parties (when available), at the SECs Web site at www.sec.gov or at Compellents Web site
at www.compellent.com/investors. The proxy statement and such other documents may also be
obtained, when available, for free from Compellent by directing such request to Investor Relations,
7625 Smetana Lane, Eden Prairie, MN 55344-3712, telephone: (952) 294-3300.
Compellent, Dell and their respective directors, executive officers and other members of management
and employees, under SEC rules, may be deemed to be participants in the solicitation of proxies
from Compellents stockholders in connection with the proposed transaction. Further, such persons
may have direct or indirect interests in the Merger due to, among other things, securities
holdings, pre-existing or future indemnification arrangements, vesting of equity awards, or rights
to severance payments in connection with the Merger. Information concerning the interests of these
persons will be set forth in the proxy statement relating to the transaction when it becomes
available.
Forward Looking Statements
Statements
in this presentation that relate to future results and events are forward-looking
statements made within the meaning of Section 21E of the Securities Exchange Act of 1934 based on
Dell and Compellents current expectations regarding the merger transaction. Actual results and
events in future periods may differ materially from those expressed or implied by these
forward-looking statements because of a number of risks, uncertainties and other factors. There can
be no assurances that a transaction will be consummated. Other risks, uncertainties and assumptions
include the possibility that expected benefits may not materialize as expected; that the
transaction may not be timely completed, if at all; that, prior to the completion of the
transaction, if at all, Compellents business may experience significant disruptions due to
transaction-related uncertainty or other factors that the parties are unable to successfully
implement integration strategies; and other risks that are described in Dells Annual Report on
Form 10-K for the fiscal year ended January 29, 2010 and in its subsequently filed SEC reports and
Compellents Annual Report on Form 10-K for the year ended December 31, 2009 and in its
subsequently filed SEC reports. Neither Dell nor Compellent undertakes any obligation to update
these forward-looking statements except to the extent otherwise required by law.
DELL/COMPELLENT ANALYST CALL
Monday, December 13, 2010
7:30am CDT
Rob Williams Introduction
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Thank you __________. |
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Good morning and thanks for joining us. Were pleased to announce that Dell and Compellent
have reached a definitive agreement for Dell to acquire Compellent. |
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With me today are Brad Anderson, Senior Vice President of Dells Enterprise Product Group,
Dave Johnson, Senior Vice President, Dell Corporate Strategy and Phil Soran, CEO of
Compellent. |
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We have posted our webdeck on Dell.com. I encourage you to review these materials for
additional perspective. Additional information about the transaction, the participants, and
the risks associated with this transaction will be included in the SEC filings of Dell and
Compellent. |
[SLIDE 2]
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Next, Id like to remind you that all statements made during this call that relate to
future results and events are forward-looking statements that are based on our current
expectations. Actual results and events could differ materially from those projected in the
forward-looking statements because of a number of risks and uncertainties, which are discussed
in our annual and quarterly SEC filings and in the cautionary statement contained in our press
release and on our website. We assume no obligation to update our forward-looking statements. |
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In connection with the proposed transaction, Compellent will file a proxy statement with
the SEC. Additionally, Compellent and Dell will file other relevant materials in connection
with the proposed acquisition. Information concerning the interests of those persons who may
be deemed to be participants in the solicitation of proxies from Compellents stockholders
will be set forth in the proxy statement relating to the transaction when it becomes
available. Investors and stockholders of Compellent are advised to read the proxy statement
and any other relevant documents filed with the SEC when they become available, because they
will contain important information about the merger and parties involved. |
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Now I would like to turn it over to Dave |
[SLIDE 3]
Dave Johnson Overview
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DATA CONFIDENTIAL
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Page 1 of 5 |
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Thanks Rob and good morning to everyone. |
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Consistent with our strategy to build out our enterprise solutions and services business,
we have added a scalable NAS solution with Clustered File system capabilities, an iSCSI
platform, and a de-duplication and compression solution. Compellent adds modular SAN storage
to this portfolio. |
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Now let me get to the details of this transaction. We have reached a definitive agreement
for Dell to acquire Compellent for $27.75 per share. The transaction equity value is $960
million and the aggregate purchase price is valued at approximately $820 million, net of
Compellents cash. |
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The boards of both companies have unanimously approved the transaction. |
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We have also reached retention agreements with Compellents senior leadership team, and
Compellents team members will report into Dells enterprise product group and sales segments. |
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In addition, Dell has entered into a reseller agreement with Compellent to extend its
storage portfolio. |
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We intend to fund the transaction with cash and, pending regulatory approval, we anticipate
closing the transaction in early 2011. |
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And as you know, closing is subject to Compellent stockholder approval and other customary
closing conditions. |
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When synergies are considered, we anticipate the transaction will be accretive to Dells
non-GAAP earnings in fiscal 2012. |
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With that, Ill turn it over to Brad. |
Brad Anderson Enterprise Storage Discussion
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Thank-you Dave. Good morning everyone. |
[SLIDE 4]
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Turning to slide 4, Compellent is a provider of virtualized storage solutions with
automated tiered storage for the enterprise and cloud computing environments. |
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As we have discussed with you, Dell is focused on building-out its enterprise business. We
continue to make significant organic investments in go-to-market, solutions and R&D
capabilities. We have also invested from an inorganic standpoint in growing our services and
storage platforms. |
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Todays announcement is another step in this direction. Compellent complements Dells
enterprise-class storage portfolio and is consistent with our strategy to develop solutions
for the data storage market. |
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DATA CONFIDENTIAL
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Page 2 of 5 |
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Compellents brings $125 million in revenue last year with gross margin performance in line
with higher margin storage offerings we have added to our business over the past three years. |
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Compellents revenue is built on a sound value proposition and solid customer
relationships. Currently they have about 2500 current customers and a channel sales model. |
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We believe the combination of Compellents modular SAN storage with Dells customer reach
presents an opportunity to grow Compellent faster and across more verticals. |
[SLIDE 5]
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Last year, customers spent about $45 billion to store data, and they spent almost an equal
amount to manage data. Going forward Customers will spend more to manage their data than to
store. |
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In the storage industry there are too many point solutions. There is primary and secondary,
backup, and archival. There is iSCSI and Fibre. There is block and file-based. Too many of
these solutions are all about technologies, not about addressing customer requirements |
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Customer want to buy based on requirements like capacity, performance, latency and cost
points. And they want solutions that are not just about how you store the data, but how to
manage it. |
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Customers want to be able to have storage on primary and easily move it to secondary and
then back it up, and at some point archive the data. They want the ability to dedup and
manage the data early in its life rather than just before they archive it. You cant
accomplish this when you have all these point products because they are incompatible. |
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At Dell, we arent protecting any kind of legacy set of platforms, so we really feel that
we are in a great position and are making investments that allow us to deliver unified storage
and data mobility. This is a pain point that we feel like we can address with our open,
capable and affordable solutions and we think we are very well positioned. |
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We believe Compellent is a strong addition to our portfolio and adds to our broad coverage
across the storage landscape. Compellent can provide our customers additional mid and
high-end network storage solutions that remove complexity and reduce cost. |
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Compellents Fluid Data architecture automates data movement and management to adapt to
continuous change. Their software technology and dynamic block storage allows customers to
scale up and out on a single platform, adopting new technologies as they emerge. |
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Their automated tiering delivers more flexibility and better storage utilization than |
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DATA CONFIDENTIAL
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Page 3 of 5 |
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legacy systems and solves the problem of inefficiently allocating physical space and
under-utilization. |
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These are enterprise ready solutions whether it is virtualization, automation, utilization
or block-level intelligence capabilities. |
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Let me turn it over to Phil for a couple of comments. |
Phil Soran Overview
[SLIDE 6]
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We are excited about this new stage in Compellents growth. |
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For a long time we have believed in the power of our innovation and technology and its
ability to scale and change storage economics. |
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We have a proven track record of delivering enterprise-class features to a growing and
loyal base with nearly 2500 current customers that value the technology and service we
provide. These customers range from traditional midsize enterprises to large enterprises and
cloud providers. |
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Why do customers buy Compellent? There are three key reasons: |
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First, we offer the industrys best TCO story with a persistent architecture that
eliminates forklift upgrades |
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Second, our software innovation increases business efficiency, agility and
resiliency, with features such as automated tiering, thin provisioning and Live Volume |
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Third, our space-efficient Replay architecture helps customers reduce the amount of
data that is duplicated while protecting their valuable information |
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We also have good geographic footprint selling into 34 countries and serving customers
across a diverse set of verticals, including healthcare, education, government and financials. |
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Our dedication to the channel with an assisted sales model is effective and we have strong
channel relationships which will be important as we move forward. |
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We want to accelerate with the Dell brand, resources and reach to introduce our Fluid Data
storage to thousands. |
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If you look at Compellent and Dell as two parts coming together, this is a combination that
will take our technology and leverage Dells customer reach to expand across more verticals
and geographies. |
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We look forward to working together and Ill turn it back over to Brad for some closing
remarks. |
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DATA CONFIDENTIAL
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Page 4 of 5 |
Brad Anderson Closing Comments
[SLIDE 7]
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Again, the key take aways for this acquisition. |
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Dell is building and acquiring solutions in areas where customer needs are growing. |
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Compellents architecture delivers excellent performance and scalability for cloud and
highly virtualized environments. |
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Dells scale and reach will drive deployment and penetration of Compellents products. |
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And Dell is committed to open, capable and affordable solutions that deliver value and
lower cost of ownership. |
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I want to thank you for joining us today. We will stop there and turn it over to Rob
Williams. |
Rob Williams
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Thanks Brad, now lets open it up for questions with Brad, Dave and Phil. |
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As a reminder, please limit your questions to one, with a follow-up. Operator. |
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Thanks operator, lets take one more question. |
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Thanks everyone for participating today. We look forward to talking with you in much
greater detail after the close of this transaction. |
Important Information
In connection with the proposed transaction, Compellent will file a proxy statement with the
SEC. Additionally, Compellent and Dell will file other relevant materials in connection with the
proposed acquisition of Compellent by Dell pursuant to the terms of the merger agreement.
INVESTORS AND STOCKHOLDERS OF COMPELLENT ARE ADVISED TO READ THE PROXY STATEMENT AND ANY OTHER
RELEVANT DOCUMENTS FILED WITH THE SEC WHEN THEY BECOME AVAILABLE, BECAUSE THEY WILL CONTAIN
IMPORTANT INFORMATION ABOUT THE MERGER AND THE PARTIES THERETO.
Investors and stockholders may obtain free copies of the proxy statement and other documents filed
by the parties (when available), at the SECs Web site at www.sec.gov or at Compellents Web site
at www.compellent.com/investors. The proxy statement and such other documents may also be
obtained, when available, for free from Compellent by directing such request to Investor Relations,
7625 Smetana Lane, Eden Prairie, MN 55344-3712, telephone: (952) 294-3300.
Compellent, Dell and their respective directors, executive officers and other members of management
and employees, under SEC rules, may be deemed to be participants in the solicitation of proxies
from Compellents stockholders in connection with the proposed transaction. Further, such persons
may have direct or indirect interests in the Merger due to, among other things, securities
holdings, pre-existing or future indemnification arrangements, vesting of equity awards, or rights
to severance payments in connection with the Merger. Information concerning the interests of these
persons will be set forth in the proxy statement relating to the transaction when it becomes
available.
Forward Looking Statements
Statements
in this presentation that relate to future results and events are forward-looking
statements made within the meaning of Section 21E of the Securities Exchange Act of 1934 based on
Dell and Compellents current expectations regarding the merger transaction. Actual results and
events in future periods may differ materially from those expressed or implied by these
forward-looking statements because of a number of risks, uncertainties and other factors. There can
be no assurances that a transaction will be consummated. Other risks, uncertainties and assumptions
include the possibility that expected benefits may not materialize as expected; that the
transaction may not be timely completed, if at all; that, prior to the completion of the
transaction, if at all, Compellents business may experience significant disruptions due to
transaction-related uncertainty or other factors that the parties are unable to successfully
implement integration strategies; and other risks that are described in Dells Annual Report on
Form 10-K for the fiscal year ended January 29, 2010 and in its subsequently filed SEC reports and
Compellents Annual Report on Form 10-K for the year ended December 31, 2009 and in its
subsequently filed SEC reports. Neither Dell nor Compellent undertakes any obligation to update
these forward-looking statements except to the extent otherwise required by law.
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DATA CONFIDENTIAL
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Top Questions
Dell
Why acquire Compellent?
Strategic Relevance?
Terms of the acquisition
High premium paid
Synergies? Growth or cost?
Accretion
GAAP Accretion
Relationship with EMC
Can EMC terminate
Does this replace EMC
Risks to existing revenue
Dell distribution
Customer benefits
Deal closing
Organization/Key Talent
Compellent's technology
Compellent's sales
Compellent R&D
Overall acquisition strategy
More storage acquisitions?
Overall Dell Strategy
Existing customers
Compellent
Why sell to Dell?
Other suitors / Length of Discussions
Additional information
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Why is Dell acquiring Compellent? Why now?
Enhances Dell's IP and position in mid and high end SAN with leading
capabilities in thin provisioning and automated data tiering
Compellent's combines industry standard hardware and software IP to optimize
data storage and efficiently provision and retrieve data where needed
Compellent acquisition delivers on Dell's commitment to open, capable and
affordable solutions that reduce TCO
Lower CAPEX and OPEX of competition
More functionality and scalability than high-end competition
Growing customer base, at over 2,500 currently
Leverage industry standard hardware
Compellent improves Dell's profitability in the large, growing mid-range storage
space
Compellent grew >50% CAGR over past 5 years
Compellent has a 55% YTD gross margin in 2010; consistent with the
higher margin storage offerings we have added to our business
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Strategic Relevance
Dell's scale, size and sales distribution will drive greater deployment
and penetration of Compellent's products
Compellent's Fluid Data Architecture automates data movement and
management to adapt to constant change
Single integrated solution for storage, recovery and management of
data by combining software with standards-based hardware
Compellent offers Dell significant growth opportunities throughout the
midsize enterprise space
Compellent has a strong, fast growing customer base across a number
of important industry verticals
This value proposition aligns with Dell's desire to help customer's cut
operating expenses and put control back into the storage/server layer,
creating flatter architectures and flatter organizations to drive down total
cost
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Terms of Acquisition
Dell announced today that Compellent has accepted its offer to acquire
the storage leader for $27.75 per share in cash, or approximately $820
million, net of Compellent's cash (equity value of shares is $960M)
Compellent provides a leading, virtualized storage platform that is
intelligent, powerful and easy to use
Pending regulatory approval, we anticipate to close the transaction
early next year, funded with cash
Dell has reached retention agreements with Compellent senior
leadership team
Closing is subject to Compellent stockholder approval and other
customary closing conditions
At closing of the transaction, it is anticipated that Dell shareholders will
own 100% percent of the combined company
Dell has entered into a reseller agreement with Compellent
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Premium Paid
Has industry leading technology and improves Dell's profitability in the large,
growing mid range SAN segment
The transaction is expected to be accretive to Dell's non-GAAP earnings in
FY12 when synergies are considered
Compellent grew > 50% over past 3 years
Compellent had a 55% gross margin YTD; consistent with the higher
margin storage offerings we have added to our business
Strong customer and channel relationships with strong customer loyalty;
Dell brings scale to more broadly distribute and further monetize
Compellent products
Compellent's technology is an important asset
Compellent is a leader in highly-virtualized storage solutions with strengths
in automated data tiering and thin provisioning
Similar strategic assets have commanded premium valuations (Data
Domain / EMC - 5.5x and 87.0% 1-day premium, Starent / Cisco - 6.9x,
Bladelogic / BMC - 8.6x)
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Synergies and Expansion
No doubt that growth is the primary focus of this transaction
The transaction is accretive to Dell's earnings when synergies are considered
Compellent grew > 100% over past 3 years
Compellent had a 55% gross margin YTD; consistent with the higher
margin storage offerings we have added to our business
Strong customer and channel relationships with strong customer loyalty;
Dell brings scale to more broadly distribute and further monetize
Compellent products
Expect transaction to be accretive to Non-GAAP earnings by FY12
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Accretion
The transaction is expected to be accretive to Dell's non-GAAP
earnings in FY12 when synergies are considered
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GAAP Accretion
Depends on details of purchase accounting
In addition, depends on our relationship with EMC
We continue to value our partnership with EMC and are in continued
discussions with them
We will have more details with respect to GAAP upon close
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Relationship with EMC
Our storage solutions offer customer choice, and as such, EMC will
continue to be an important part of our storage offerings
Dell is delivering open, capable and affordable solutions driven by customer
choice
EMC remains a trusted partner, a leader in storage and we value our
partnership with them
10 year relationship with EMC and we will continue to have a relationship with
them
As we build out our storage business, the nature of the relationship may evolve,
but we are in regular discussions with them
We value our commitment to our Dell/EMC customers in supporting their
existing environments and expansion needs.
We will continue to offer fibre channel Dell/EMC storage solutions that support
customers' choice just like we do today on mid-range iSCSI
We have 24,000 satisfied customers and we have a responsibility to continue to
provide them with the EMC products of their choice.
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Can EMC Terminate Partnership
We have worked this with EMC leadership and have agreed that we will
continue this important relationship.
Yes, but there are certain wind-down provisions should they choose to
do so
EMC remains a trusted partner, a leader in storage and we value our
partnership with them and we believe the relationship is today and will
continue to be mutually beneficial
We believe we can continue to help EMC extend its distribution reach
and continue to drive a valuable relationship for each party
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Does Compellent replace EMC
We have worked this with EMC leadership and have agreed that we will
continue this important relationship
We value our commitment to our Dell/EMC customers in supporting
their existing environments and expansion needs
We will continue to offer fibre channel Dell/EMC storage solutions that
support customers' choice just like we do today on mid-range iSCSI.
EMC remains a trusted partner, a leader in storage and we value our
partnership with them
11
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Risks to existing revenue
We have a strong partnership with EMC
We have worked this with EMC leadership and have agreed that we will
continue this important relationship
Certain EMC products, especially the CX120, the AX and Data Domain
products, are critical to our storage line up. They represent the vast majority of
our EMC business.
We value our commitment to our Dell/EMC customers in supporting their
existing environments and expansion needs
Customers continue to purchase from Dell branded EMC products today and
we do not expect this to change
Our offerings are about delivering customer choice and providing the best value
solutions in areas where customer needs are changing like cloud computing
We believe Compellent will see significant growth as customers value the
flexibility, ease of use and of cost savings opportunities the solution provides
12
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Dell sales distribution network?
Dell's scale, size and sales distribution will drive greater deployment
and penetration of Compellent's products
EqualLogic has grown from $100M in revenue to $800M runrate in
nearly three years, and we expect Compellent will benefit from the
same scale and network effects
Success was the result of listening to customer needs, sales training,
expanding channels of distribution and providing scale that EqualLogic
needed. Compellent will benefit in the same way.
Compellent already has a strong, channel assisted sales model, which
we will look to build upon
13
|
Customer benefits
Compellent's offerings are consistent with Dell and address heterogeneous
server farms, virtualization, and many multi-tenant environments
Dell's intent is to drive increased efficiency with a goal of reducing data
management costs. These savings can help Dell customers make room in their
budgets for other strategic investments to help their business succeed.
Dell's new solutions and flexible services free customers to capitalize on the
'Virtual Era' of the technology industry and realize new levels of efficiency, with
a goal of reducing data management costs by up to 50 percent and making
room in budgets for the strategic investments
14
|
Timing of Close / Integration
Timing of Close
Pending regulatory approval, we anticipate to close the transaction in the
first quarter of next year and it will be funded with cash
Compellent and Dell will continue to operate as separate companies until
the transaction closes
Business will continue as usual in order to minimize business disruption.
Integration
Sales growth imperative at both companies
Both companies working together to broaden sales playbook
EqualLogic integration was about growth and has proven successful
Revenue up 6x since acquisition
Realized global value - #1 WW position in iSCSI
Will apply learnings to Compellent integration
15
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Organization & Key Talent Retention
Dell has reached retention agreements with Compellent senior
leadership team
Compellent team will report into Dell's enterprise product group and
respective sales segments
At this time, there is no change to the Compellent organization or
leadership structure.
Compellent team members will become Dell employees immediately
upon closing and appropriate work council approvals
16
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Compellent's Technology
Compellent is a leader in providing automatic, tiered storage for the mid- and
high-end SAN market
Compellent Fluid Data Architecture automates data movement and
management to adapt to constant change
Technology Benefits
Thin Provisioning
Automated data tiering
Advanced snapshot capabilities
Continuous data protection
Thin replication
Dynamic storage migration
Easy to use management interface
Modular, scalable hardware
Combined file-level access and block-level efficiencies
17
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Compellent's Sales
Compellent has a 100% channel sales model
Dell will be able to leverage broader partner network along with breadth of
direct relationships
Compellent team will report into Dell's enterprise product group and respective
sales segments
Compellent already has ~2,500 customers at present across a range of key
verticals and geographies
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Compellent R&D
EqualLogic, Exanet, KACE, Scalent and Ocarina all have strong engineering
and R&D cultures
Compellent will fit nicely in this culture and further expand our ability to develop
IP internally
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Dell acquisition strategy
We'll complement organic strategy by filling in some gaps with strategic
acquisitions that catch a wave of emerging/disruptive technology or those
where we can grow revenue synergies.
The current acquisition is about putting together Compellent's advantaged
technology and Dell's ability to monetize, scale and grow the asset
Compellent is a natural extension of Dell's recent acquisition strategy and adds
additional muscle to the company's intelligent data management story.
Compellent had a development partnership with scalable-file system developer
Exanet and is qualified with virtual resource manager Scalent, two of Dell's
recent acquisitions.
Compellent gives Dell mid and high end SAN offerings that customers have
been requesting
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More storage acquisitions
We recognize the world is moving toward unified storage - to this end, we
continue to invest, augment and complement a unified storage platform
Dell is not hampered by legacy products; Adding IP to deliver solutions
customers require (e.g., cloud, iSCSI, Dedupe, thin provisioning, unified
storage)
We purchased Exanet to provide Clustered File system capability and hope
to launch high-performance, scalable NAS solutions next year on top of our
EqualLogic line
Intelligent data management continues to be a priority. We believe Dedup
will occur at every point in the datacenter. We bought Ocarina to offer
content aware Dedup at the Block and File level - consistent with our goal
to deliver unified storage solutions.
We will continue to invest in intelligent data management tools that manage
storage across block, file and unified environments.
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|
Overall Dell strategy?
BVS Strategy: Enterprise innovation and efficiency depends on solutions that
are open, capable and affordable.
Dell is uniquely open and unconstrained to legacy assets and proprietary
approaches to deliver against these needs.
The CIO agenda isn't about managing OPEX at the expense of CAPEX, or,
innovation at the expense of open. It is about driving efficiency without
compromise and reinvesting the savings towards innovation and returning
shareholder value.
Dell is building and acquiring IP in areas where customer needs are growing
the fastest (e.g., services, cloud, iSCSI, Dedupe, thin provisioning, unified
storage)
Compellent provides mid and high end SAN with leading capabilities in thin
provisioning and automated data tiering
Dell brings scale to more broadly distribute and further monetize Compellent's
products
Dell is committed to open, capable and affordable solutions that deliver value
and lower TCO
22
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Existing Customers
At this time, customers' relationship with Dell will not change. Customers will
continue to work with the same account teams and technical specialists.
Our number one priority is to ensure that this transition is smooth for all our
customers and Compellent's customers.
We will continue to provide customers with best-in-class customer service and
support in order to ensure their success in the marketplace.
23
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Why sell to Dell?
Dell brings scale to more broadly distribute and further monetize Compellent's
products
Successfully integrated and grown EqualLogic revenues from $100M to
>$800M runrate business in nearly three years.
Success was the result of listening to customer needs, sales training,
expanding channels of distribution and providing scale that EqualLogic
needed. Compellent will benefit in same way.
Dell is building and acquiring IP in areas where customer needs are growing
the fastest (e.g., cloud, iSCSI, Dedupe, thin provisioning, unified storage)
Compellent is a leader in providing modular SAN solutions for virtualized and
cloud environments and Dell's strategy of delivering highly efficient enterprise
solutions as we enter the "Virtual Era" is perfectly aligned with Compellent's
vision
24
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Other Suitors / Length of Discussions
Were there other suitors for Compellent?
We don't discuss M&A discussions publicly. We believe this represents a
"win" for our shareholders.
25
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Important Information
In connection with the proposed transaction, Compellent will file a proxy statement with the
SEC. Additionally, Compellent and Dell will file other relevant materials in connection with the
proposed acquisition of Compellent by Dell pursuant to the terms of the merger agreement.
INVESTORS AND STOCKHOLDERS OF COMPELLENT ARE ADVISED TO READ THE PROXY STATEMENT AND ANY OTHER
RELEVANT DOCUMENTS FILED WITH THE SEC WHEN THEY BECOME AVAILABLE, BECAUSE THEY WILL CONTAIN
IMPORTANT INFORMATION ABOUT THE MERGER AND THE PARTIES THERETO.
Investors and stockholders may obtain free copies of the proxy statement and other documents filed
by the parties (when available), at the SECs Web site at www.sec.gov or at Compellents Web site
at www.compellent.com/investors. The proxy statement and such other documents may also be
obtained, when available, for free from Compellent by directing such request to Investor Relations,
7625 Smetana Lane, Eden Prairie, MN 55344-3712, telephone: (952) 294-3300.
Compellent, Dell and their respective directors, executive officers and other members of management
and employees, under SEC rules, may be deemed to be participants in the solicitation of proxies
from Compellents stockholders in connection with the proposed transaction. Further, such persons
may have direct or indirect interests in the Merger due to, among other things, securities
holdings, pre-existing or future indemnification arrangements, vesting of equity awards, or rights
to severance payments in connection with the Merger. Information concerning the interests of these
persons will be set forth in the proxy statement relating to the transaction when it becomes
available.
Forward Looking Statements
Statements
in this presentation that relate to future results and events are forward-looking
statements made within the meaning of Section 21E of the Securities Exchange Act of 1934 based on
Dell and Compellents current expectations regarding the merger transaction. Actual results and
events in future periods may differ materially from those expressed or implied by these
forward-looking statements because of a number of risks, uncertainties and other factors. There can
be no assurances that a transaction will be consummated. Other risks, uncertainties and assumptions
include the possibility that expected benefits may not materialize as expected; that the
transaction may not be timely completed, if at all; that, prior to the completion of the
transaction, if at all, Compellents business may experience significant disruptions due to
transaction-related uncertainty or other factors that the parties are unable to successfully
implement integration strategies; and other risks that are described in Dells Annual Report on
Form 10-K for the fiscal year ended January 29, 2010 and in its subsequently filed SEC reports and
Compellents Annual Report on Form 10-K for the year ended December 31, 2009 and in its
subsequently filed SEC reports. Neither Dell nor Compellent undertakes any obligation to update
these forward-looking statements except to the extent otherwise required by law.
26
Compellent FAQs Channel Partners
General
Q. Who is Compellent Technologies and what do they sell?
A: Compellent is a public company (NYSE: CML) based in Eden Prairie, Minnesota that provides Fluid
Data storage solutions that automate the movement and management of data at a granular level,
enabling organizations to constantly adapt to change, slash costs and secure information against
downtime and disaster. This patented, built-in storage intelligence delivers significant
efficiency, scalability and flexibility. With a dedicated channel sales network in 35 countries,
Compellent is one of the fastest growing enterprise storage companies in the world.
Q. Why is Dell acquiring Compellent?
A: The acquisition is compelling for Dell as it provides a significant enhancement to Dells
storage portfolio, providing our customers with choice and value and moving from a reseller to a
solutions provider. Dell looks to acquire Compellent as the next step in Dells strategy to help
customers better manage their data growth, reduce their storage costs and simplify the management
of their IT infrastructure.
Q. How does Dell intend to use and benefit from Compellent technology?
A. At this time, we are not discussing the future product integration roadmap. We will provide
additional information in the future.
Q: When will the acquisition close?
A: Closing is subject to customary closing conditions.
Q: How does this announcement affect our storage and enterprise solutions strategy?
A: Dell is expanding its storage technology portfolio to better address the needs of its customers
in the virtual era. The volume, velocity and value of their data create a need to change the way
they manage people, processes and procurement. Dells enterprise strategy in the virtual era helps
control operational costs while making it easier to keep up with growing business, competitive and
market demands without sacrificing choice and flexibility. Our intelligent infrastructure
solutions, including servers, storage and networking, provide advanced automation, industry-leading
optimization and flexibility through scalable storage solutions.
Channel-specific
Q: Compellent currently has a channel only sales model. Does Dell have plans to preserve this model
or will you offer Compellents products via your direct sales force as well?
A: Much like with the EqualLogic product line, we will make all Compellent products available to
customers via Dell and through existing Compellent and Dell partners. As like the EQL acquisition,
Dell will take the very best of the Compellent channel programs and model, combine it with our
award-winning Storage channel program to bring the best to our partners. A benefit to Compellent
partners is they will now have access to all Dell products which we expect to open up new
opportunities.
Q: If you have plans to take direct in addition to remaining with the channel, how will you assuage
partner concerns about Dell taking their business?
A: Dell Partner Direct just celebrated its 3rd year anniversary and is a mature partner business.
We have worked hard to alleviate partner concerns and earn their trust. We have done this by
creating and leveraging a firm Deal Registration process which protects partners who are creating
and driving demand. We have neutralized sales compensation so that our Account teams receive full
credit for partnering with the channel which we believe helps drive the right behavior, and finally
we operate with
1
rules of
engagement that have established great working relationships with our partners. We will continue
to do these things as we integrate the Compellent products into Dell.
Q: Dell now has two channel-optimized mid-range storage products EQL and Compellent how will
you help partners decide which one they should offer?
A: The two products are quite complimentary and also have unique and distinct advantages depending
on the customer need and the solution we are trying to solve for the customer. We have developed
great set of training for Dell/EQL products and Compellent has great product training available for
partners as well. We see this is a huge opportunity for the channel to now offer a complete Dell
storage portfolio to customers.
Q: What happens to Compellents existing channel partners?
A: Like we have with other acquisitions, we will offer them an opportunity to join our current
PartnerDirect program which will enable them to preserve investments made with Compellent.
Q: Is there much overlap between EQL channel partners and Compellent channel partners?
A: There is some, but this presents an outstanding opportunity for both product lines to reach new
customers and new channel partners as well.
Important Information
In connection with the proposed transaction, Compellent will file a proxy statement with the
SEC. Additionally, Compellent and Dell will file other relevant materials in connection with the
proposed acquisition of Compellent by Dell pursuant to the terms of the merger agreement.
INVESTORS AND STOCKHOLDERS OF COMPELLENT ARE ADVISED TO READ THE PROXY STATEMENT AND ANY OTHER
RELEVANT DOCUMENTS FILED WITH THE SEC WHEN THEY BECOME AVAILABLE, BECAUSE THEY WILL CONTAIN
IMPORTANT INFORMATION ABOUT THE MERGER AND THE PARTIES THERETO.
Investors and stockholders may obtain free copies of the proxy statement and other documents filed
by the parties (when available), at the SECs Web site at
www.sec.gov or at Compellents Web site
at www.compellent.com/investors. The proxy statement and such other documents may also be
obtained, when available, for free from Compellent by directing such request to Investor Relations,
7625 Smetana Lane, Eden Prairie, MN 55344-3712, telephone: (952) 294-3300.
Compellent, Dell and their respective directors, executive officers and other members of management
and employees, under SEC rules, may be deemed to be participants in the solicitation of proxies
from Compellents stockholders in connection with the proposed transaction. Further, such persons
may have direct or indirect interests in the Merger due to, among other things, securities
holdings, pre-existing or future indemnification arrangements, vesting of equity awards, or rights
to severance payments in connection with the Merger. Information concerning the interests of these
persons will be set forth in the proxy statement relating to the transaction when it becomes
available.
Forward Looking Statements
Statements in this presentation that relate to future results and events are forward-looking
statements made within the meaning of Section 21E of the Securities Exchange Act of 1934 based on
Dell and Compellents current expectations regarding the merger transaction. Actual results and
events in future periods may differ materially from those expressed or implied by these
forward-looking statements because of a number of risks, uncertainties and other factors. There can
be no assurances that a transaction will be consummated. Other risks, uncertainties and assumptions
include the possibility that expected benefits may not materialize as expected; that the
transaction may not be timely completed, if at all; that, prior to the completion of the
transaction, if at all, Compellents business may experience significant disruptions due to
transaction-related uncertainty or other
2
Direct2Dell Blog
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Time:
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6:10 am Central |
Audience:
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Complementing Our Data Management Vision
Its no surprise that the explosive growth of data and its subsequent management is consuming
customers days and task lists. The need to handle this data growth, minimize risk and keep data
accessible is swallowing scarce resources, and Dell has been discussing this since last March with
the Virtual Era conversation.
Today, I am pleased to announce Dells intent to acquire Compellent, a growing global leader in
Enterprise storage that automates the movement and management of data. This marks another step in
our journey toward putting our customers first, aligning our strategy with their strategies for
success. By complementing our already comprehensive storage portfolio, Compellent introduces an
architecture that can actively, intelligently manage data at a more granular level to cut cost,
time and risk for our customers businesses.
Over the last two years, we have honed in on technologies that work behind the scenes with
intelligence to abstract the complex and provide true business value to our end users. This was
certainly true with EqualLogic and was illustrated with Exanet and Ocarina. One similarity across
all of these acquisitions is the ability to solve for data management issues. Compellent pioneered
and patented automated tiered storage that moves data to its optimal location based on how
frequently it is accessed. This automated tiering is advanced because of its granularity, ability
to tier across drive types and RAID types and the sophisticated way it dynamically moves the most
active data to the fastest, outer edges of each drive (called Fast Track) for the highest
performance. Also, Compellents Live Volume technology is built into every array so that a user
can easily move any LUN between arrays (either local or remote) while its being accessed (think
vMotion for a volume) all the while being both non-disruptive and transparent to the user.
All of these meet our customers foundational requirement that storage technologies be
straight-forward and easy-to-use while advancing their ability to be more productive. When you
combine that with Compellents flexible, multiprotocol approach, their unified platform that
integrates SAN, NAS, primary and secondary storage and their perpetual software licensing, Dell
will continue to offer solutions that are all-inclusive to avoid charging a tax each time customers
wish to use emerging drive types, use a range of interconnect options or upgrade the functionality
of their arrays.
Please check back with us as we build out this opportunity to bring more efficiency and
productivity to data centers worldwide. Im thrilled to start this next phase of our vision!
Important Additional Information
In connection with the proposed transaction, Compellent will file a proxy statement with the
SEC. Additionally, Compellent and Dell will file other relevant materials in connection with the
proposed acquisition of Compellent by Dell pursuant to the terms of the merger agreement.
INVESTORS AND STOCKHOLDERS OF COMPELLENT ARE ADVISED TO READ THE PROXY STATEMENT AND ANY OTHER
RELEVANT DOCUMENTS FILED WITH THE SEC WHEN
THEY BECOME AVAILABLE, BECAUSE THEY WILL CONTAIN IMPORTANT INFORMATION ABOUT THE MERGER AND THE
PARTIES THERETO. Investors and stockholders may obtain free copies of the proxy statement and other documents filed
by the parties (when available), at the SECs Web site at www.sec.gov or at Compellents Web site
at www.compellent.com/investors. The proxy statement and such other documents may also be
obtained, when available, for free from Compellent by directing such request to Investor Relations,
7625 Smetana Lane, Eden Prairie, MN 55344-3712, telephone: (952) 294-3300.
Compellent, Dell and their respective directors, executive officers and other members of management
and employees, under SEC rules, may be deemed to be participants in the solicitation of proxies
from Compellents stockholders in connection with the proposed transaction. Further, such persons
may have direct or indirect interests in the Merger due to, among other things, securities
holdings, pre-existing or future indemnification arrangements, vesting of equity awards, or rights
to severance payments in connection with the Merger. Information concerning the interests of these
persons will be set forth in the proxy statement relating to the transaction when it becomes
available.
Forward Looking Statements
Statements in this press release that relate to future results and events are forward-looking
statements made within the meaning of Section 21E of the Securities Exchange Act of 1934 based on
Dell and Compellents current expectations regarding the merger transaction. Actual results and
events in future periods may differ materially from those expressed or implied by these
forward-looking statements because of a number of risks, uncertainties and other factors. There can
be no assurances that a transaction will be consummated. Other risks, uncertainties and assumptions
include the possibility that expected benefits may not materialize as expected; that the
transaction may not be timely completed, if at all; that, prior to the completion of the
transaction, if at all, Compellents business may experience significant disruptions due to
transaction-related uncertainty or other factors that the parties are unable to successfully
implement integration strategies; and other risks that are described in Dells Annual Report on
Form 10-K for the fiscal year ended January 29, 2010 and in its subsequently filed SEC reports and
Compellents Annual Report on Form 10-K for the year ended December 31, 2009 and in its
subsequently filed SEC reports. Neither Dell nor Compellent undertakes any obligation to update
these forward-looking statements except to the extent otherwise required by law.
Inside Enterprise Blog
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Time:
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Audience:
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Dell and Compellent, a Fit That Makes Sense
Im sure by now youve picked up on some bit of news about Dells movement in the storage space.
At least thats how my world works. I can assure you that there is much excitement and momentum
around these halls, as today we announce our intent to acquire Compellent, a leader in automated
tiered storage and a company who keeps the kind of maniacal focus on its storage customers that we
do.
Brad Anderson, our Enterprise Senior Vice President, went into some detail earlier this morning in
his blog about the unique value Compellent would bring to the table, but I thought it was important
to also hear it directly from our General Manager, Darren Thomas. If youre curious about how this
complements our other acquisitions like Exanet and Scalent, or if you want to know more about what
this means for Dells intelligent infrastructure strategy, youre in luck. He covers that here.
(video of Darren here)
Not many people know where Crowley, Texas is. Thats where Im from, born and raised. Likewise,
you might have never heard of Alvarado, Texas. Alvarado is right next door to my stomping grounds,
so I was thrilled to see a Compellent success story come from and Independent School District in
what most folks would call small town USA. Listen closely to Kyle Bergers words as he describes
the true value a customer-focused storage company can provide:
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streamlined processes |
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we can keep growing without a complete overall in what weve already invested
in |
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every minute we can save managing these systems in the background is another
minute that we can get back to the core business function of what were here to do
every day. |
If you havent already, you really should check out more on Compellent, as they are not short on a
fanatical fan base or killer technology.
Also, Dylan sat down for a take on how Compellent would gel nicely with EqualLogic, so thats
another piece of homework. Stick with us for more information on this topic moving forward. Such
an exciting time to be in Dell storage!
Important Additional Information
In connection with the proposed transaction, Compellent will file a proxy statement with the
SEC. Additionally, Compellent and Dell will file other relevant materials in connection with the
proposed acquisition of Compellent by Dell pursuant to the terms of the merger agreement.
INVESTORS AND STOCKHOLDERS OF COMPELLENT ARE ADVISED TO READ THE PROXY STATEMENT AND ANY OTHER
RELEVANT DOCUMENTS FILED WITH THE SEC WHEN
THEY BECOME AVAILABLE, BECAUSE THEY WILL CONTAIN IMPORTANT INFORMATION ABOUT THE MERGER AND THE
PARTIES THERETO.
Investors and stockholders may obtain free copies of the proxy statement and other documents filed
by the parties (when available), at the SECs Web site at www.sec.gov or at Compellents Web site
at www.compellent.com/investors. The proxy statement and such other documents may also be
obtained, when available, for free from Compellent by directing such request to Investor Relations,
7625 Smetana Lane, Eden Prairie, MN 55344-3712, telephone: (952) 294-3300.
Compellent, Dell and their respective directors, executive officers and other members of management
and employees, under SEC rules, may be deemed to be participants in the solicitation of proxies
from Compellents stockholders in connection with the proposed transaction. Further, such persons
may have direct or indirect interests in the Merger due to, among other things, securities
holdings, pre-existing or future indemnification arrangements, vesting of equity awards, or rights
to severance payments in connection with the Merger. Information concerning the interests of these
persons will be set forth in the proxy statement relating to the transaction when it becomes
available.
Forward Looking Statements
Statements in this press release that relate to future results and events are forward-looking
statements made within the meaning of Section 21E of the Securities Exchange Act of 1934 based on
Dell and Compellents current expectations regarding the merger transaction. Actual results and
events in future periods may differ materially from those expressed or implied by these
forward-looking statements because of a number of risks, uncertainties and other factors. There can
be no assurances that a transaction will be consummated. Other risks, uncertainties and assumptions
include the possibility that expected benefits may not materialize as expected; that the
transaction may not be timely completed, if at all; that, prior to the completion of the
transaction, if at all, Compellents business may experience significant disruptions due to
transaction-related uncertainty or other factors that the parties are unable to successfully
implement integration strategies; and other risks that are described in Dells Annual Report on
Form 10-K for the fiscal year ended January 29, 2010 and in its subsequently filed SEC reports and
Compellents Annual Report on Form 10-K for the year ended December 31, 2009 and in its
subsequently filed SEC reports. Neither Dell nor Compellent undertakes any obligation to update
these forward-looking statements except to the extent otherwise required by law.
Inside Enterprise Blog Darrens Vlog
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Jennifer Meyer -
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Id like to welcome everybody to our discussion
with Darren Thomas who is the General Manager of
Dells Enterprise Storage business. Hi, Darren. |
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Darren Thomas -
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Hi, Jennifer. |
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Jennifer Meyer -
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And weve been talking a lot at Dell about Dells,
uh, strategy and vision around data management,
this idea that we are working to lower the
complexity and the cost so that people can extract
more true value from their data and what were
calling The Virtual Era. So, Darren, these halls
have been absolutely buzzing with excitement over
the past couple of days. Can you tell us what that
is about? |
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Darren Thomas -
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Yea, uh, obviously youve seen us. Weve, uh,
decided to, uh, make an offer, uh, to the company
Compellent, and I think, uh, its worthy of a
little discussion about how this fits in our
strategy. Uh, the, the key piece is that Compellent
is another company with an enormous amount of
automation and virtualization capabilities. And as
that, they feed into our uh, intelligent
infrastructure strategy very well. Uh, this is a
company thats automation allows it to deploy, uh,
a customer can deploy this solution, literally
worrying about business issues, not storage issues,
which is really, really, uh, valuable to the, to
the customer. Quick deployment, they have the
ability to scale from, uh, literally terabytes to
petabytes. Uh, we have the, uh, the ability to
optimize technology, optimize data, uh, through,
uh, obviously all the technologies like thin
provisioning that are a part of our portfolio, but
now best-in-class type tiering as well. So, all of
these, uh, aspects are part of our automated, uh,
intelligent infrastructure strategy that will allow
customers to deploy systems in the future literally
in minutes instead of the months its taken in the
past. |
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Jennifer Meyer -
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Thats great. And I know we do talk a lot about our
infra-, our intelligent infrastructure solutions.
So, how do you think Compellent compliments the
other strategic acquisitions that we have done like
EqualLogic and, um, Exanet and Ocarina. |
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Darren Thomas -
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Well, that a, thats actually a great question and
I am sure that I am going to be answering this one
a lot, uh, over the next few, uh, months. But, uh,
first of all, uh, this is a company that has multi- |
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protocol. They have, uh, fiber channel, fcoe, iSCSI. Uh, they even have uh, a
NAS, uh, front-end as well, so this is a company that is multi-protocol, very
valuable to us in, uh, our portfolio. Its also a company that is
best-in-class, as I mentioned earlier, in tiering. Their best in class tiering
is unlike anything in the industry today. Uh, they have, uh, at least five or
six different levels of tiering that allow the customer to optimize a solution
without making any, literally any decisions. Uh, so optimization is kind of,
uh, a given in this system. And thats very unique and very beneficial. Now you
notice we also bought companies like Exanet and Ocarina. These are more
technologies. Exanet will allow us to put a very scalable file system on the
front-end. Unlike anything in the industry today, the file system will scale at
the same, uh, technology and capability that EqualLogic and Compellent can
scale the block system. And then the, uh, Ocarina will then allow us to
de-dupe, and not only de-dupe and re-hydrate in that one system, but dedupe
everywhere and re-hydrate anywhere. And thats a very, very different
capability that were, that no other company offers, this complete portfolio
solution set. |
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Jennifer Meyer -
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Great. So thats how they kind of make sense together
then. Theres got to be something in your mind thats
unique about Compellent. You know the things that
really bring life and breath to Dells current
storage portfolio. What are those things? |
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Darren Thomas -
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Well, they, uh, obviously they have this tiering that
I mentioned. They have application tuning, uh,
capability. They also have, uh, its an enterprise
class, uh, uh, data replication, uh, synchronous rep.
So they bring a lot of functionality to our current
portfolio set as well. |
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Jennifer Meyer -
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So, it sounds like good stuff, and I, I know that Im
excited. So, its kind of interesting to see what we
have considered our storage vision finally coming to
fruition. Is that kind of how you feel too? |
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Darren Thomas -
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Yeah, uh, Im really excited and this, uh, this is
the storage vision actually on steroids that we had
when we, when I came here seven years ago. So, it
feels really good. Its the, the idea and the
strategy that we have had all along, and all I can
say is stay tuned because things are going to just
keep getting better. |
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Jennifer Meyer -
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Alright. Thanks so much, Darren. |
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Darren Thomas -
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Thank you. |
Important Additional Information
In connection with the proposed transaction, Compellent will file a proxy statement with the
SEC. Additionally, Compellent and Dell will file other relevant materials in connection with the
proposed acquisition of Compellent by Dell pursuant to the terms of the merger agreement.
INVESTORS AND STOCKHOLDERS OF COMPELLENT ARE ADVISED TO READ THE PROXY STATEMENT AND ANY OTHER
RELEVANT DOCUMENTS FILED WITH THE SEC WHEN THEY BECOME AVAILABLE, BECAUSE THEY WILL CONTAIN
IMPORTANT INFORMATION ABOUT THE MERGER AND THE PARTIES THERETO.
Investors and stockholders may obtain free copies of the proxy statement and other documents filed
by the parties (when available), at the SECs Web site at www.sec.gov or at Compellents Web site
at www.compellent.com/investors. The proxy statement and such other documents may also be
obtained, when available, for free from Compellent by directing such request to Investor Relations,
7625 Smetana Lane, Eden Prairie, MN 55344-3712, telephone: (952) 294-3300.
Compellent, Dell and their respective directors, executive officers and other members of management
and employees, under SEC rules, may be deemed to be participants in the solicitation of proxies
from Compellents stockholders in connection with the proposed transaction. Further, such persons
may have direct or indirect interests in the Merger due to, among other things, securities
holdings, pre-existing or future indemnification arrangements, vesting of equity awards, or rights
to severance payments in connection with the Merger. Information concerning the interests of these
persons will be set forth in the proxy statement relating to the transaction when it becomes
available.
Forward Looking Statements
Statements in this press release that relate to future results and events are forward-looking
statements made within the meaning of Section 21E of the Securities Exchange Act of 1934 based on
Dell and Compellents current expectations regarding the merger transaction. Actual results and
events in future periods may differ materially from those expressed or implied by these
forward-looking statements because of a number of risks, uncertainties and other factors. There can
be no assurances that a transaction will be consummated. Other risks, uncertainties and assumptions
include the possibility that expected benefits may not materialize as expected; that the
transaction may not be timely completed, if at all; that, prior to the completion of the
transaction, if at all, Compellents business may experience significant disruptions due to
transaction-related uncertainty or other factors that the parties are unable to successfully
implement integration strategies; and other risks that are described in Dells Annual Report on
Form 10-K for the fiscal year ended January 29, 2010 and in its subsequently filed SEC reports and
Compellents Annual Report on Form 10-K for the year ended December 31, 2009 and in its
subsequently filed SEC reports. Neither Dell nor Compellent undertakes any obligation to update
these forward-looking statements except to the extent otherwise required by law.
Vlog: Why is Compellent a Compelling Acquisition?
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Date:
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Announcement |
Time:
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6:10 am Central |
Audience:
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All Compellent Team Members |
Hi Im Marc Stein, Integration Executive for Compellent.
By now, you have heard that we have signed the intent to acquire Compellent.
Over the past few days, since we first announced that we are in discussions with Compellent, weve
gotten lots of questions around why Compellent?
There are many reasons why we think that Compellent is a great fit for our business.
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They are a solid fit across all of our segments Public, LE and SMB. |
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Their products are best-in-class their products have won many industry awards including
the 2010 InfoWorld 2010 Technology of the Year Award. |
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They have a positive, aggressive culture that fits well with Dell. |
What is really exciting is that we are able to sell their product immediately at ANNOUNCE weve
put a reseller agreement in place that effectively makes Dell a Compellent channel member until we
close the acquisition.
Youll also be hearing a lot about their sales strategy unlike many other storage companies,
Compellent is a 100% channel sales organization they dont have a direct sales model. This
provides us with a big opportunity to grow our channel business. Greg Davis has been involved from
Day 1 with the team to make sure we start planning the integration of these channel members.
I am really looking forward to what the future holds.
Important Additional Information
In connection with the proposed transaction, Compellent will file a proxy statement with the
SEC. Additionally, Compellent and Dell will file other relevant materials in connection with the
proposed acquisition of Compellent by Dell pursuant to the terms of the merger agreement.
INVESTORS AND STOCKHOLDERS OF COMPELLENT ARE ADVISED TO READ THE PROXY STATEMENT AND ANY OTHER
RELEVANT DOCUMENTS FILED WITH THE SEC WHEN THEY BECOME AVAILABLE, BECAUSE THEY WILL CONTAIN
IMPORTANT INFORMATION ABOUT THE MERGER AND THE PARTIES THERETO.
Investors and stockholders may obtain free copies of the proxy statement and other documents filed
by the parties (when available), at the SECs Web site at www.sec.gov or at Compellents Web site
at www.compellent.com/investors. The proxy statement and such other documents may also be
obtained, when available, for free from Compellent by directing such request to Investor Relations,
7625 Smetana Lane, Eden Prairie, MN 55344-3712, telephone: (952) 294-3300.
Compellent, Dell and their respective directors, executive officers and other members of management
and employees, under SEC rules, may be deemed to be participants in
the solicitation of proxies from Compellents stockholders in connection with the proposed
transaction. Further, such persons may have direct or indirect interests in the Merger due to,
among other things, securities holdings, pre-existing
or future indemnification arrangements,
vesting of equity awards, or rights to severance payments in connection with the Merger.
Information concerning the interests of these persons will be set forth in the proxy statement
relating to the transaction when it becomes available.
Forward Looking Statements
Statements in this press release that relate to future results and events are forward-looking
statements made within the meaning of Section 21E of the Securities Exchange Act of 1934 based on
Dell and Compellents current expectations regarding the merger transaction. Actual results and
events in future periods may differ materially from those expressed or implied by these
forward-looking statements because of a number of risks, uncertainties and other factors. There can
be no assurances that a transaction will be consummated. Other risks, uncertainties and assumptions
include the possibility that expected benefits may not materialize as expected; that the
transaction may not be timely completed, if at all; that, prior to the completion of the
transaction, if at all, Compellents business may experience significant disruptions due to
transaction-related uncertainty or other factors that the parties are unable to successfully
implement integration strategies; and other risks that are described in Dells Annual Report on
Form 10-K for the fiscal year ended January 29, 2010 and in its subsequently filed SEC reports and
Compellents Annual Report on Form 10-K for the year ended December 31, 2009 and in its
subsequently filed SEC reports. Neither Dell nor Compellent undertakes any obligation to update
these forward-looking statements except to the extent otherwise required by law.
One Dell Way Blog
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Date:
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Announcement |
Time:
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6:10 am Central |
Audience:
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All Dell Team Members |
Another
Step Forward... Dell Signs Agreement to Acquire Compellent by Darren Thomas, VP/GM, Storage Business
This year weve been talking a lot about our storage organization. |
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In February we acquired Exanets assets and established the Israel Development Centre
(IDC) to enhance our NAS capabilities. |
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In March we announced the DX object storage platform and have added many key ISV
solution providers. |
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This past spring and fall we held the first two EqualLogic user groups with rave
reviews from our customers, further demonstrating our leadership in virtualized storage
and focus on ease of use. |
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The first week of July we hit our a billion dollars in EqualLogic revenues |
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Also in July, we acquired Ocarina and with them the industrys best content-aware
compression technology |
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In November Dell was positioned in the Leaders quadrant in Gartner Inc.s 2010 Magic
Quadrant for Midrange and High-End Modular Disk Arrays report. |
Last week we announced entering into business discussions [add link to press release] with
Compellent. Im thrilled to say today that were announcing our intent to acquire Compellent and
its Fluid Data technology. Closing remains subject to customary conditions. With Compellent, we
plan to expand our award-winning storage portfolio, complementing our phenomenally successful
EqualLogic family of virtualized SAN solutions. The opportunity to acquire Compellent is aligned
with our Best Value Solutions (BVS) strategy and aligns with our key intelligent infrastructure
tenants of automation, optimization, scalability and virtualization.
Additionally, we have also signed an agreement to resell Compellent storage solutions, effective
today. [DATE]. This means that our sales teams can provide our customers with Compellent products
and solutions immediately.
So, why Compellent?
Customers increasingly tell us they want their data when they want it, where they want it, and how
they want it. They find that legacy storage architectures no longer meet the needs of the Virtual
Era. Compellents Fluid Data architecture is based on a revolutionary approach to data management
that ensures customer data is:
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o |
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Intelligently managed inside a volume at more levels within the array
than anyone in the industry, providing optimization that is truly best in class. |
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o |
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Automatically placed on the right storage tier by setting policies
using a sophisticated data movement engine |
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Accessible via multiprotocol interfaces providing Fibre Channel,
ISCSI, FCoE and File access for virtually all enterprise applications |
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Protected with enterprise DR features like Synchronous Replication |
These automation and optimization features help customers reduce costly storage administration
time, floor space and other valuable customer resources. Watch Marc Stein [add link], Compellent
integration executive, talk about what makes Compellent unique and a great fit for Dell.
This acquisition wont close for a period of time, but well provide you with more information once
we finalize the acquisition. Stay tuned...
Important Additional Information
In connection with the proposed transaction, Compellent will file a proxy statement with the
SEC. Additionally, Compellent and Dell will file other relevant materials in connection with the
proposed acquisition of Compellent by Dell pursuant to the terms of the merger agreement.
INVESTORS AND STOCKHOLDERS OF COMPELLENT ARE ADVISED TO READ THE PROXY STATEMENT AND ANY OTHER
RELEVANT DOCUMENTS FILED WITH THE SEC WHEN THEY BECOME AVAILABLE, BECAUSE THEY WILL CONTAIN
IMPORTANT INFORMATION ABOUT THE MERGER AND THE PARTIES THERETO.
Investors and stockholders may obtain free copies of the proxy statement and other documents filed
by the parties (when available), at the SECs Web site at www.sec.gov or at Compellents Web site
at www.compellent.com/investors. The proxy statement and such other documents may also be
obtained, when available, for free from Compellent by directing such request to Investor Relations,
7625 Smetana Lane, Eden Prairie, MN 55344-3712, telephone: (952) 294-3300.
Compellent, Dell and their respective directors, executive officers and other members of management
and employees, under SEC rules, may be deemed to be participants in the solicitation of proxies
from Compellents stockholders in connection with the proposed transaction. Further, such persons
may have direct or indirect interests in the Merger due to, among other things, securities
holdings, pre-existing or future indemnification arrangements, vesting of equity awards, or rights
to severance payments in connection with the Merger. Information concerning the interests of these
persons will be set forth in the proxy statement relating to the transaction when it becomes
available.
Forward Looking Statements
Statements in this press release that relate to future results and events are forward-looking
statements made within the meaning of Section 21E of the Securities Exchange Act of 1934 based on
Dell and Compellents current expectations regarding the merger transaction. Actual results and
events in future periods may differ materially from those expressed or implied by these
forward-looking statements because of a number of risks, uncertainties and other factors. There can
be no assurances that a transaction will be consummated. Other risks, uncertainties and assumptions
include the possibility that expected benefits may not materialize as expected; that the
transaction may not be timely completed, if at all; that, prior to the completion of the
transaction, if at all, Compellents business may experience significant disruptions due to
transaction-related uncertainty or other factors that the parties are unable to successfully
implement integration strategies; and other risks that are described in Dells Annual Report on
Form 10-K for the fiscal year ended January 29, 2010 and in its subsequently filed SEC reports and
Compellents Annual Report on Form 10-K for the year ended December 31, 2009 and in its
subsequently filed SEC reports. Neither Dell nor Compellent undertakes any obligation to update
these forward-looking statements except to the extent otherwise required by law.
ODW Blog Storage and EQL
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Date:
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Announcement |
Time:
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TBD |
Audience:
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All Dell team members |
What does Compellent mean to Dell storage & EqualLogic?
Before we dive into this blog, these comments represent my point of view, not every Dell employees.
You should also know Im an unabashed EqualLogic fanboy, working in the technical marketing team of
Dells storage product group.
That said, I think Compellent would bring strong assets to Dells storage portfolio. Many of the
things that have made EqualLogic a successful storage business also exist in Compellent: innovative
technology and a relentless focus on the customer.
Technology While EqualLogic chose to focus on iSCSI, Compellent chose to address the Fibre Channel
portion of the industry primarily, but they brought similar innovative technology approaches to
the problem of simplifying storage systems. The most notable is the virtualization of storage into
sub-LUN/volume data chunks. Once youve virtualized the array, you can adopt all sorts of advanced
load-balancing, thin provisioning, tiering and data protection schemes that are much more difficult
to achieve in legacy arrays.
Customer Focus This comes in two flavors. First, Compellent, like EqualLogic, grasped IT groups
pains around storage management and developed simplified, yet powerful solutions to meet their
needs. I recall seeing a deck talking about storage for Fred-the-Grocer which EqualLogics
founders brought around to VCs in their quest for funding. Substitute a few technology approaches
and you probably could have slid Compellents name in they are tackling the same challenge.
Second, customer service. I personally cant vouch for Compellents tech support team, but in the
halls of Dells Nashua Development Center, I have seen what it takes for a tech support team to
provide best-in-class support for advanced storage technologies. Based on the competition that
Compellent has given EqualLogic for accolades, such as the SearchStorage Product of the Year awards
where only users vote the winners, theyve been able to deliver both technology that delights their
customers and tech support services that keeps them.
What this means:
I think Compellent would fit into Dells growing storage portfolio. Were a scrappy bunch. With
new blood being added via acquisition of startups and a relatively laissez faire approach to
engineering management, we retain a fair bit of the start-ups us-against-the-world zeal.
This acquisition would give Dell more of its own intellectual property in storage. This is a good
thing. Whether competitors want to recognize it, Dell has emerged as a serious storage player and
owning the IP helps. Compellent helps. Id stop short of saying that the Nashua and Eden Prairie
teams will teach each other anything, but Im sure that if you throw the smart guys and gals from
both in a room and make them compare notes and jointly tackle problems, youll get some positive
leverage. Its already happening with the Ocarina, EqualLogic and Exanet teams.
Sales growth: Compellent also shares a channel model that has served EqualLogic well, and we share
a decent number of strategic relationships who smartly carry both lines. Thankfully, Dell has
seen the light and recognized the value that our VAR associates bring to the table, and Id fully
expect Compellents channel program to be folded into Dells (which shares a lot of DNA with the
former EqualLogic model) for the better. Im a big believer in the channel, and Dell has learned it
can go into many accounts only through channel members. However, the power
and reach of Dells direct teams is also pretty awesome. Theyve taken the EqualLogic line into
many many accounts where we could not have gone for years, and they will do the same thing with
Compellent, Im sure.
The tough question: Overlap
Im reminded of the saying, When youre a hammer, everything looks like a nail. When youre a
startup with one product, everyone only needs what youve got. The reality is that IT groups have
different needs and preferences. I still firmly believe that EqualLogic is a fantastic product for
companies ranging from the 50-person hedge-fund with one array to the US military branch with a
petabyte of arrays, and we serve all of them. However, there is a very large need for midrange
enterprise storage solutions, and EqualLogic isnt in every opportunity. Some people still insist
on Fibre Channel. Its to their detriment not to keep a more open mind, but thats their
prerogative. With Compellent and their sales channels, we can address more opportunities and please
more customers.
What does this mean to EqualLogic customers?
Probably, not much. Dont worry, Dell continues to invest millions in EqualLogic R&D and customer
support. We have more than 25,000 customers worldwide at this point and were not walking away from
you. Were adding staff in probably every department related to EqualLogic. We will continue to
enhance our EqualLogic technology portfolio while you grow your deployments. I hope youve come to
sing the gospel of scale-out virtualized iSCSI, but if your brethren in another department are
stuck on the Fibre Channel tune, well, Dell has some great options there too.
Important Additional Information
In connection with the proposed transaction, Compellent will file a proxy statement with the
SEC. Additionally, Compellent and Dell will file other relevant materials in connection with the
proposed acquisition of Compellent by Dell pursuant to the terms of the merger agreement.
INVESTORS AND STOCKHOLDERS OF COMPELLENT ARE ADVISED TO READ THE PROXY STATEMENT AND ANY OTHER
RELEVANT DOCUMENTS FILED WITH THE SEC WHEN THEY BECOME AVAILABLE, BECAUSE THEY WILL CONTAIN
IMPORTANT INFORMATION ABOUT THE MERGER AND THE PARTIES THERETO.
Investors and stockholders may obtain free copies of the proxy statement and other documents filed
by the parties (when available), at the SECs Web site at www.sec.gov or at Compellents Web site
at www.compellent.com/investors. The proxy statement and such other documents may also be
obtained, when available, for free from Compellent by directing such request to Investor Relations,
7625 Smetana Lane, Eden Prairie, MN 55344-3712, telephone: (952) 294-3300.
Compellent, Dell and their respective directors, executive officers and other members of management
and employees, under SEC rules, may be deemed to be participants in the solicitation of proxies
from Compellents stockholders in connection with the proposed transaction. Further, such persons
may have direct or indirect interests in the Merger due to, among other things, securities
holdings, pre-existing or future indemnification arrangements, vesting of equity awards, or rights
to severance payments in connection with the Merger. Information concerning the interests of these
persons will be set forth in the proxy statement relating to the transaction when it becomes
available.
Forward Looking Statements
Statements in this press release that relate to future results and events are forward-looking
statements made within the meaning of Section 21E of the Securities Exchange Act of
1934 based on Dell and Compellents current expectations regarding the merger transaction. Actual
results and events in future periods may differ materially from those expressed or implied by these
forward-looking statements because of a number of risks, uncertainties and other factors. There can
be no assurances that a
transaction will be consummated. Other risks, uncertainties and assumptions
include the possibility that expected benefits may not materialize as expected; that the
transaction may not be timely completed, if at all; that, prior to the completion of the
transaction, if at all, Compellents business may experience significant disruptions due to
transaction-related uncertainty or other factors that the parties are unable to successfully
implement integration strategies; and other risks that are described in Dells Annual Report on
Form 10-K for the fiscal year ended January 29, 2010 and in its subsequently filed SEC reports and
Compellents Annual Report on Form 10-K for the year ended December 31, 2009 and in its
subsequently filed SEC reports. Neither Dell nor Compellent undertakes any obligation to update
these forward-looking statements except to the extent otherwise required by law.