UNITED STATES
SECURITIES AND EXCHANGE
COMMISSION
Washington, D.C.
20549
SCHEDULE 14A
Proxy Statement Pursuant to
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Exchange Act of 1934 (Amendment
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Rockwell Automation Inc.
(Name of Registrant as Specified In Its Charter)
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Registrant)
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January 15, 2010
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Talon Torressen
Investment Proxy Research
Fidelity Investments
One Spartan Way TS1E
Merrimack, NH 03054
Dear Mr. Torressen,
Thank you for taking the time to discuss our proposal to approve amendments to our 2008 Long-Term
Incentives Plan, which will be presented at the shareowner meeting on February 2, 2010. We
appreciate your feedback and note in particular your comment regarding the restriction period for
performance share awards. As disclosed on page 24 of our proxy statement dated December 11, 2009,
the payout in respect of our outstanding performance shares is based on our total shareowner return
compared to the performance of companies in the S&P 500 Index over a three-year period. While our
current performance share agreements include this restriction, as you noted, our Plan does not
expressly require a minimum restriction period for performance shares.
Our senior management has considered our practices with respect to performance share awards and
believes it would be appropriate to include a minimum restriction period in the Plan itself.
Accordingly, we will recommend to the Compensation and Management Development Committee of our
Board of Directors at its next regularly scheduled meeting that it recommend to the full Board an
amendment to our Plan to require a performance period of not less than one year for future full
value performance based awards, subject to appropriate exceptions in the event of death,
disability, retirement and change of control.
Very truly yours,
/s/ Douglas M. Hagerman
Douglas M. Hagerman
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